Inattentional Blindness

“How To Avoid The Biggest Mistake People Make And Why It’s Critically Important To Stay Focused”

Over the past fifteen years, through The Ten Steps To Wealth and other programs, I’ve literally taught thousands how to enhance their financial education in a way that allows you to become financially independent.

Given this, I still see one critical mistake continually presenting itself.

No matter how enthusiastic I am about communicating the need for focus on the end goal; the majority of people who start their journey, eventually allow themselves to become distracted from financially productive activity. And of course, once you’re distracted, you cannot achieve the things that are really important to you.

Here’s why focus is so critical. Not so long ago, two psychologists, Irvin Rock and Arien Mack made a startling discovery which they termed “inattentional blindness”. It has to do with “perception” and whether or not you can see everything your eyes are looking at.

Most people believe what their eyes see and think they see everything in their field of view.

But what Rock and Mack discovered during their psychological research was evidence of a phenomena they called “preattentional perception”. Now this is a big concept so stay with me here because it’s critically important.

Mack and Rock make a radical claim that there is no such thing as conscious perception of the visual world without attention to it. This is a huge concept and it means that if you have not thought something into reality first, then you cannot attend to seeing it and if you’re not attending to something, there can be no conscious perception of it.

If you’re not clear about what’s important to you. And if you’re not attending to what’s important, your brain simply doesn’t see it and therefore you cannot create it.

You can learn more about inattentional blindness through the following links http://en.wikipedia.org/wiki/Inattentional_blindness  and http://www.scholarpedia.org/article/Inattentional_blindness

The reason why clarity is so important is that it sets up the “preattentional perception” which is the critical step prior to visual perception.

‘If you know where you’re going, not only is it easier to get there, but your brain can actually perceive the something you’re aiming for. When your brain can already see something in mental reality, it can create it in physical reality.

The reverse is also true. If it cannot see something in mental reality, it cannot manifest it in physical reality.

Most people keep making this one critical mistake. When you allow yourself to become distracted, you become “inattentionally blind” which means, as a sighted person, you become as unsighted as a blind person. When you’re inattentionally blind, there is no perception being created in your visual cortex.

When I understood this, I made a lifelong promise that I’d never let daily drama distract me from my mission. I attended to my intention with both quantity and quality of focus. I never let anything take my focus away from what was important for me.

Step one = clarity. Step two = attend to that clarity… attend to your intention.

The sad thing is that most people dissipate their energies on a series of unrelated distractions simply because they don’t really know where they’re going or what they really want.

Instead, they automatically, and unconsciously, drift along with the current of life doing the same things day after day.

Without clarity and focus, actions are half hearted, thoughts are often confusing, motivations continually crisscross, habits are unproductive, energy is scattered, harmony is absent, and frustration is present.

What you’re left with is the often contradictory guidance of conventional wisdom which always leads to ruts of sameness, settling for less and predictable outcomes.

Don’t live your life by the majority conventional wisdom, it simply cannot deliver what you may dream of.

When contrasted with purpose, clarity and individualised achievement, the wisdom of convention always has you experiencing ‘less than’.

When you lose focus, your brain loses its ability to perceive. Please, please, please never lose focus. Keep attending to The Ten Steps To Wealth and don’t forget to ask questions.

Extraordinary achievement awaits you

Paul Counsel

 

 

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